On the eve of the Akshaya Trithiya, one of most auspicious days Sakhi launched a stunning new collection of antique jewellery. On this special occasion, Sakhi organized a fashionable showcase of their latest collection where Hyderabad’s popular fashion models walked the red carpet featuring the best of eternal treasures.
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Akshaya Trithiya is considered very auspicious and is said that there is no need to look for a ‘muhurat’ on this day. The word Akshaya means ‘that which never diminishes’ and the day is ideal for new beginning as it is believed that all investments on this day will only appreciate abundantly.
Sakhi’s Collection displayed beautiful and elegant jewellery crafted with precious gemstones that perfectly complement Sakhi's heady range of silk saris and blouses. Pearl jhumkas, designed ever so delicately, were fluid and sensual, while elegant emerald and ruby pendants with kundan work, were quite stunning. Bangles, bracelets and kadas crafted in traditional Coorg designs, with random strands of precious beads in various hues, matched almost any ensemble. Also on display are moonstones with kundan work and smooth semi-precious stones with tiny embedded stones. A Sakhi specialty is the exclusive range of terracotta neck pieces and earrings, making them affordable pretty trinkets to wear on a formal occasion. The collection of pendants strung with coloured cords and the jhumkas strung with clusters of tiny pearls, emeralds and rubies that were delicate and dainty. The traditional ruby sets designed in new age patterns are a must buy along with a stunning range of traditional ruby neck piece with a goddess Lakshmi kundan pendant, edged with clusters of pearls. The kadas and the well- crafted neck piece with three strands that look regal and heavenly.
Sakhi’s latest range of stunning collection had fresh design themes presented with timeless elegance and grace together with glamorous and contemporary trends. The collection is be available for sale at Sakhi showrooms in Bangalore and Hyderabad.
Sakhi is a niche boutique run by the mother-daughter duo, Chandra Rajendran and Neeta. Sakhi’s first exclusive boutique was established in August, 2005. Over the years, Sakhi has built a loyal clientele that is passionate about the uniqueness of its collections. Sakhi has perfected the art of combining traditional fabrics and craftsmanship with contemporary themes to create an ensemble that captures the values of the modern Indian woman.
The exclusivity of Sakhi’s creations is displayed through a mix and match of fabrics in the garment. For example, Korvai sarees have a body made of pure hand loom cotton with a pure silk border. This merger of different base fabrics is regarded as a path-breaking event in the hand loom weaving industry. The ‘partly pallu’ is a ‘concept saree’ with the pleats, pallu and blouse in contrast to the rest of the saree. On the other hand, the ‘rising concept’ saree is diagonally divided and shows a gradual play of colour when draped. Sakhi is constantly re-inventing the ever evolving saree.
This season, one can find a range of new fabrics like Shimmer Georgette Silk which can be used on either side. Organza Silk is perfect for the day affair with its light and effervescent nature. A new addition this season is the numerous luxurious shot colour Yarn Dyed Chiffon silks featuring interestingly themed borders and embroidery detailing. Benaras sarees woven in Varnasi have been given a modern twist by using falling Georgette silk in the hues of the season like bottle Greens, deep Maroon, muted Beige. An added attraction is the antique finish of zari used to provide an old world charm to the garment.
Always a step ahead of trends in the niche boutique designer space, Sakhi had launched an exclusive online store, www.SakhiFashions.com, to cater to the rapidly growth interest for their designs from across the world. This online store has enabled Sakhi in broadening its client base by traversing boundaries with ease. A unique and much appreciated factor is the uniform pricing policy that Sakhi follows wherein a customer will find the same quality and price in any of Sakhi boutiques and the online store. It is Sakhi’s ability to translate the boutique experience onto the online medium that makes SakhiFashions.com a popular destination for the new-age woman.
For details contact:
Neeta: +91 9000081536
mail to: neeta@SakhiFashions.com
www.SakhiFashions.com
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